In the past few years we (‘comms’ people across ILRI) have streamlined our communication workflows and adopted a broader set of external communication platforms and tools.
In case you are interested, here are some basic numbers associated with the various services we run.
In 2011, these were collectively viewed just over 8 million times; in 2010 we achieved just under 5 million views (2009 it was 3 million). These numbers exclude views of some other web services, such as the databases in the Biotechnology theme, ICT, Research Methods Group, etc.; it also excludes views of journal articles written by staff and published by 3rd parties whose stats we do not see (but we know the usage is sometimes substantial).
The breakdown of views by services is, roughly, as follows:
ILRI main websites 2.7 million
Research outputs repository 1.5 million
ILRI books on Google 1.3 million
ILRI news alerts/feeds 565,000
ILRInet [intranet] 500,000
Presentations and posters 200,000
Film and video 35,000
ILRI Alumni 11,000
PENAPH community 4,000
The ‘top blogs’:
ILRI Jobs 120,000
ILRI news 85,000
ILRI clippings 63,000
East Africa Dairy 26,000
Livestock-Fish CRP 4,000
Fodder and feeds 2,500
These numbers are raw and do not tell us ‘who’ these viewers are nor what they do with our knowledge. We do have some of this data, and we plan to analyze and present it during the year.
You can sign up and follow all of these services – also by email – just visit http://infoilri.wordpress.com/comms-tips/ for more information.